About
Larry Jennings
Larry Jennings is a professional sales consultant and former broadcast sales manager with over twenty years’ experience. His leadership roles for some of the radio industry’s biggest operators included Baltimore, Charlotte, Philadelphia, Atlanta and Birmingham where he was successful building and coaching sales performance, generating tens of millions of dollars for his companies.
In his capacity as a consultant and sales manager, Larry was known as a creative problem solver, strategist and relationship builder. He has worked with hundreds of small business owners, ad agency executives and brand marketers to uncover and leverage growth opportunities, to imagine creative ways to engage with their target customers and to create narratives designed to help potential funders understand the vision of business founders. Understanding the “why” in sales performance has been a key driver in his success. Larry is a native Baltimorean, former United States Marine and graduate of the elite Center for Sales Strategy.